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2022
Agency: R/GA
Role: Visual Designer

/ Art Direction
/ Concepting
/ Assisting on set

The Cosmopolitan of Las Vegas Shoot


Tasked to concept a campaign for The Cosmopolitan of Las Vegas Hotel we aimed to bring to life a lush world featuring the myriad decadent food offerings available at the hotel with the line "Be Totally Consumed". Glam wardrobe and luxurious tablescapes came together to create a look of pure indulgence that speaks to the hotel’s energy. The final package included a series of stills for traditional billboards as well as a playful video for digital OOH.

R/GA took lead in concepting and establishing the visual language for the campaign, as well as directing the photoshoot. The client then outsourced third-party photographers and designers to see the project through.













Credits: Client: The Cosmopolitan of Las Vegas Hotel | Production: Intellectual Property | Agency: R/GA | Art Producer: Kit Antone, Roberta Nicastro | Photographer/ Director: Emily Hawkes | DP: Daniel Rothman | Food Stylist: Jamie Kimm | Props Stylist: Linda Keil | Wardrobe Stylist: Giuseppe Pizzuto | Manicurist: Titilaya Bankol | Retouching/Post Production: Smooch NYC
©ROBERTA.N Boas vibes
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